New owners aim to grow A Place At Home’s South Denver location

A Place At Home South Denver Franchisees

Alex Caudill and C.W. Hurst, both of whom have extensive experience within A Place At Home, have partnered to purchase the innovative senior-focused care company’s South Denver location. This was the company’s first franchise location. The new owners plan to move it to a new location at 8310 S. Valley Highway, Suite 300, Englewood, CO 80112.

About A Place At Home

A Place At Home’s mission is to be Passionate Professionals Providing the Compassionate Care Solutions You Need, Where and When You Need Us. They offer a senior-focused model of care that provides a continuum of in-home care, care coordination, community placement, and staffing services. The company’s goal is to preserve the quality of life for seniors by giving them the support they need to stay as independent as possible for as long as possible.

Professional Dedication

Caudill and Hurst are both uniquely experienced on a personal and professional level to own A Place At Home franchises and to continue building on its mission. Caudill, who served in the U.S. Marine Corps for 10 years, owns three A Place At Home franchises in Arizona. He was awarded top-performer of the franchise system in 2020. Caudill held multiple leadership positions in the healthcare industry, including roles in marketing, operations, sales, and business development. He knows what it takes to help a franchise succeed. Hurst serves as A Place At Home’s Vice President of Business Development in Scottsdale. This role gave him extensive experience within and knowledge of the company.

Personal Experience

They were both inspired to join A Place At Home after personal experiences caring for senior loved ones demonstrated the need for top-notch care that’s tailored specifically for each person.

Hurst and his wife helped his father, who had Parkinson’s disease, so he learned first-hand the challenges involved. Although they provided the best possible care, they weren’t professional caregivers. Trying to fulfill this role diminished their quality time together. By providing professional, trusted care for seniors, A Place At Home gives their loved ones peace of mind. It also allows them to focus on the invaluable roles that only they can fulfill.

Caudill was similarly inspired by his personal experience after witnessing multiple friends and family members in assisted living, home care, and hospice. Their experiences served as a clear demonstration of the need for personalized, compassionate care.

“I aligned with A Place At Home’s core values, ‘We are CARE,’ because it stands for the core values I live by personally. Being Compassionate, Accountable, Respectful, and Ethical are core values I teach my kids. I try to emulate them on a daily basis. They help care for people who can no longer care for themselves. That is the epitome of selflessness and compassion. I can honestly say every time we’ll be caring for a senior, we’ll be caring for them as if they were our own family,” he explains.

Planning for the Future

The new owners plan to retain existing caregivers and recruit more in the near future. With incentives like retention bonuses and flexible scheduling, they’re confident they can attract additional qualified caregivers.

“We’re excited to bring our experience and energy to this new location and really see it take off,” Hurst says.

To Find Out More

If you are a goal-oriented competitor ready to take control of your financial future, inquire today. Discover if you are a fit to open your own franchise and start making a difference in your community.

Veteran Translated Experience to Start Business

Alex Caudill Marine

In 2007, A Place At Home franchisee, Alex Caudill, felt called to serve in the United States Marine Corps Infantry so he enlisted at age 17. In 2009 to 2010, Alex was selected to serve in the White House Presidential Detail under the Barack Obama Administration.

After finishing his time in Washington D.C. Alex then joined 3rd Battalion 4th Marines, a part of the 7th Marine Division in 2010; Alex was deployed with Kilo Company to Afghanistan.
Upon separation from active duty, Alex joined 2nd Battalion 24th Marines out of Milwaukee, Wisconsin, and Madison, Wisconsin as part of the United States Marine Corps. Infantry Reserves. Alex’s responsibilities included serving as a Platoon Sergeant and Platoon Commander for a Platoon of Infantry Marines.

During his Reserve time; Alex said he is most proud of organizing a fundraiser for a fellow Marine. “His home was destroyed in a fire so I helped raise $15,000 to ease the burden of that tragic event,” said Alex. The Marine Corps recognized his efforts and awarded Alex the Navy and Marine Corps Achievement Medal.

Throughout Alex’s military career he received many awards. The highlights include the Navy and Marine Corps Achievement Medal with Combat Valor, Navy and Marine Corps Achievement Medal x2, and Combat Action Ribbon. He also received the Afghanistan Campaign Medal, Global War on Terrorism Service Medal, National Defense Service Medal, NATO Medal-ISAF Afghanistan, and Sea Service Deployment Ribbon.

After ten fulfilling years in the Marine Corps, Alex saw an opportunity to make a difference in the healthcare sector. His military-taught values of duty, service, and self-sacrifice found new meaning when he became a franchisee of A Place At Home. He now helps the elderly to live a comfortable and independent life at home.

The Veteran turned entrepreneur came face to face with the challenges of this sector and chose to do something about it. As a result, he launched his first A Place At Home location in 2018 in Scottsdale, and then two additional locations in 2020 in Chandler/Gilbert and Sun City West/Surprise. He set about transforming the quality of senior care for residents in the area.

“The reasons why I got into this industry were personal. Being an owner where we provide care to seniors who cannot care for themselves, my service has a new meaning. I am driven by phone calls from clients expressing they can live the life they want thanks to our help,” says Caudill.

Caudill holds a B.S. in Business Management from Milwaukee School of Engineering. Beyond his ten years of service in the Marine Corps, Caudill has held several leadership positions in the health industry. Those positions gave him extensive experience in the management of services in that industry.

Even so, Caudill says A Place At Home is more than just business to him; it’s a way of life. He is excited about being able to employ many senior care providers who believe in our “We are CARE” philosophy. Caudill lives for the difference that he makes in the communities around him and furthermore, being able to serve Veterans. A Place At Home – Scottsdale is one of the largest service providers of Phoenix VA non-skilled care, currently serving 174 seniors in his community. He is also proud to have 60% of his office-staff that are Veteran marines like himself.

“There are days we arrive at the office before the sun is up, and work well into the night. We can rest easy when we leave, due to our understanding of what we accomplish every day. We work to provide compassionate caregivers with the opportunity to care for those who can no longer care for themselves. Every day the team at A Place At Home makes a difference in the lives of so many.”

A Place At Home Scottsdale Owner Expands To Two New Territories

Alex Caudill

A Place At Home Owner, Alex Caudill, Targets New Franchise Territories in Chandler/Gilbert and Sun City West/Surprise

After ten years as a sergeant in the Marine Corps, Alex Caudill saw an opportunity to make a difference in the health sector.  His military-taught values of duty, service, and self-sacrifice found new meaning when he became a franchisee of A Place At Home. This innovative Senior-Focused Care company helps the elderly to live a comfortable and independent life at home. From Scottsdale, Caudill is now expanding to new franchise territories in Chandler/Gilbert and Sun City West/Surprise.

The former marine turned entrepreneur was driven into senior-caregiving services by a personal experience. He came face to face with the challenges of this sector and chose to do something about it. As a result, he launched his first A Place At Home location in 2018 and set about transforming the quality of senior care for residents in Scottsdale.

“The reasons why I got into this industry were personal. Being an owner where we provide care to seniors who cannot care for themselves, my service has a new meaning. I am driven by the phone calls from clients telling me they can live the life they want thanks to the help A Place At Home Provides,” says Caudill.

Caudill holds a B.S. in Business Management from Milwaukee School of Engineering. Beyond his ten years of service in the Marine Corps, Caudill has held several leadership positions in the health industry. Therefore, those positions gave him extensive experience in the management of services in that industry. 

Even so, Caudill says A Place At Home is more than just business to him; it’s a way of life. He is excited about being able to employ many senior care providers who believe in our “We are CARE” philosophy. Caudill lives for the difference that he makes every day in the communities around him. The new locations will serve Sun City, Sun City West, Surprise, and parts of Peoria, Chandler, Gilbert, and Sun Lakes.

“There are days we arrive at the office before the sun is up, and work well into the night. We can rest easy when we leave, due to our understanding of what we accomplish every day. Every day we work to provide compassionate caregivers with the opportunity to care for those who can no longer care for themselves. Every day the team at A Place At Home makes a difference in the lives of so many.”

A Place At Home provides Senior-Focused in-home care services. The services include licensed companion and personal care, medication administration, and care coordination. Senior living alternative services are also available at no cost to guide seniors when it’s time to find a community to call home. The Senior-Focused Care Company’s philosophy is “We Are CARE”—indicating the values of compassion, accountability, respect, and ethics in their day-to-day lives.

The company that launched in 2012 in Omaha has seen explosive growth. As a result, they launched the first franchise location in 2018 and now have 13 territories across the country.  A Place At Home is famed for its franchisee support and training. They have seen many senior care entrepreneurs successfully navigate the business landscape.

A Place At Home co-founder’s Dustin Distefano and Jerod Evanich are impressed with Caudill’s business growth. “Caudill’s expansion to new franchise territories is evidence of his commitment to providing better quality care to the elderly.  His experience, unique leadership traits, and positive energy will be good for the 168,000 plus seniors that live in Sun City West/Surprise and Chandler. We will support him in every way.”

About A Place At Home

At A Place At Home, we help seniors live a safe and comfortable life with a degree of independence they want. A Place At Home franchisees specialize in personalized in-home caregiving and no-cost senior placement services, for those making a senior community their next home.

Visit www.aplaceathome.com to learn more about our services.

Inquire now to learn about our franchising opportunities.