Veteran Translated Experience to Start Business

In 2007, A Place At Home franchisee, Alex Caudill, felt called to serve in the United States Marine Corps Infantry so he enlisted at age 17. In 2009 to 2010, Alex was selected to serve in the White House Presidential Detail under the Barack Obama Administration.

After finishing his time in Washington D.C. Alex then joined 3rd Battalion 4th Marines, a part of the 7th Marine Division in 2010; Alex was deployed with Kilo Company to Afghanistan.
Upon separation from active duty, Alex joined 2nd Battalion 24th Marines out of Milwaukee, Wisconsin, and Madison, Wisconsin as part of the United States Marine Corps. Infantry Reserves. Alex’s responsibilities included serving as a Platoon Sergeant and Platoon Commander for a Platoon of Infantry Marines.

During his Reserve time; Alex said he is most proud of organizing a fundraiser for a fellow Marine. “His home was destroyed in a fire so I helped raise $15,000 to ease the burden of that tragic event,” said Alex. The Marine Corps recognized his efforts and awarded Alex the Navy and Marine Corps Achievement Medal.

Throughout Alex’s military career he received many awards. The highlights include the Navy and Marine Corps Achievement Medal with Combat Valor, Navy and Marine Corps Achievement Medal x2, and Combat Action Ribbon. He also received the Afghanistan Campaign Medal, Global War on Terrorism Service Medal, National Defense Service Medal, NATO Medal-ISAF Afghanistan, and Sea Service Deployment Ribbon.

After ten fulfilling years in the Marine Corps, Alex saw an opportunity to make a difference in the healthcare sector. His military-taught values of duty, service, and self-sacrifice found new meaning when he became a franchisee of A Place At Home. He now helps the elderly to live a comfortable and independent life at home.

The Veteran turned entrepreneur came face to face with the challenges of this sector and chose to do something about it. As a result, he launched his first A Place At Home location in 2018 in Scottsdale, and then two additional locations in 2020 in Chandler/Gilbert and Sun City West/Surprise. He set about transforming the quality of senior care for residents in the area.

“The reasons why I got into this industry were personal. Being an owner where we provide care to seniors who cannot care for themselves, my service has a new meaning. I am driven by phone calls from clients expressing they can live the life they want thanks to our help,” says Caudill.

Caudill holds a B.S. in Business Management from Milwaukee School of Engineering. Beyond his ten years of service in the Marine Corps, Caudill has held several leadership positions in the health industry. Those positions gave him extensive experience in the management of services in that industry.

Even so, Caudill says A Place At Home is more than just business to him; it’s a way of life. He is excited about being able to employ many senior care providers who believe in our “We are CARE” philosophy. Caudill lives for the difference that he makes in the communities around him and furthermore, being able to serve Veterans. A Place At Home – Scottsdale is one of the largest service providers of Phoenix VA non-skilled care, currently serving 174 seniors in his community. He is also proud to have 60% of his office-staff that are Veteran marines like himself.

“There are days we arrive at the office before the sun is up, and work well into the night. We can rest easy when we leave, due to our understanding of what we accomplish every day. We work to provide compassionate caregivers with the opportunity to care for those who can no longer care for themselves. Every day the team at A Place At Home makes a difference in the lives of so many.”